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Insightflow

CFO Advisory

You've outgrown the bookkeeper. You can't justify a full-time CFO. We're the middle ground.

Fractional finance leadership for SMEs that need someone who can sit across the table from your bank, structure a deal, or raise capital.

Sound Familiar?

You're running a growing business. The monthly reporting is fine, but you need someone who can sit across the table from your bank, negotiate facility terms, structure equipment funding, raise capital from investors, or restructure an overdraft. You need finance leadership — not bookkeeping, not annual audits, not generic advice.

Hiring a full-time CFO costs R1.5M+ per year. Most of what you actually need them for happens in 10 to 15 hours a week. The market gap is real, and we fill it.

What We Cover

Strategic Finance

  • Monthly reporting + KPI dashboards
  • Cash flow management
  • Strategic planning
  • Board prep
  • Owner-mode mentoring

Capital Access

  • SME fundraising
  • Investor materials
  • Pitch development
  • Introductions
  • Transaction management

Funding Structures

  • Equipment finance
  • Overdraft optimisation
  • Loan structuring
  • Bank facility negotiations
  • Working capital structuring
Adam Franklin, Founder

Who you'll work with

Adam Franklin, CA(SA).

20+ years CFO advisory across South Africa, the United Kingdom, and the United States. Specialist in SME finance, capital structuring, and growth-stage businesses.

Adam Franklin

adam@insightflowgroup.com +27 82 389 1600

Need fractional CFO support or capital raising? Let's talk.

Insightflow (Pty) Ltd · Authorised Financial Services Provider (FSP 46090)